Bask & Lather's own site and Trustpilot show glowing ratings above 4.7. A 200-comment thread on r/relaxedhair tells a very different, much more mixed story. Rather than pick a side, here's what real users on both sides actually report, one explanation users point to for the split, and a separate, checkable concern worth knowing before you order.
What Positive Reviewers Report
Multiple independent commenters describe genuinely good results with the Stimulating Balm and related products in the line. Several report softer hair, more defined curls, and fuller-looking edges, with some describing continued satisfaction over months of regular use. These aren't single, isolated comments. They come from different posters, independently, describing similar outcomes.
What Other Users Report
Alongside those positive accounts, the same thread contains a large, repeated pattern of a different experience: users reporting hair breakage, noticeable shedding, and scalp irritation or itching after using the balm, oil, or shampoo in this line. Several describe having to cut their hair significantly shorter, and a few use the phrase "bald spots" to describe what they experienced. This is reported by many different, independent commenters rather than a single complaint, which is why it's worth taking seriously as a real pattern, even though none of it can be confirmed as caused by the product from a Reddit thread alone.
One Explanation Users Point To
One commenter, going deeper than most, laid out the balm and oil line's core ingredients, including rosemary oil, peppermint, Jamaican black castor oil, and shea butter, and offered a possible explanation for why results seem to split so sharply. Her reasoning: castor oil and shea butter are heavy sealants that can build up on relaxed hair's more porous, chemically altered cuticle if it isn't clarified regularly, and that buildup can make moisture retention harder rather than easier. That's one Reddit commenter's own explanation for the pattern she and others observed, not an independently verified scientific finding, so treat it as a plausible theory worth knowing rather than a settled fact.
A Separate, Checkable Concern: Business Practices
Apart from how the product performs on hair, the same thread surfaces a distinct, factual concern that's easier to verify than any hair-health claim. One commenter states the brand holds an F rating with the Better Business Bureau. Multiple other, independent commenters separately report unshipped orders, difficulty reaching customer service, and trouble getting refunds. Unlike the breakage and shedding reports, this is the kind of claim you can check for yourself before ordering, and it's worth weighing regardless of which hair-performance outcome you expect.
What's Actually in the Bottle, and What Hair So Good Carries
Hair So Good carries two products from this line: the Stimulating Scalp & Hair Balm and the Strengthen Shampoo.
| Product | Price | Availability | Product Page |
|---|---|---|---|
| Stimulating Scalp & Hair Balm 6 oz | $26.00 | In stock | Bask & Lather Stimulating Scalp & Hair Balm 6 Oz |
| Strengthen Shampoo | $19.99 | In stock | Bask & Lather Strengthen Shampoo |
This covers only the two products above. Other items in the Bask & Lather line that come up in the same Reddit discussion, like the Deep Conditioner, aren't carried by Hair So Good and aren't reviewed here.
Quick Answers
Does Bask & Lather's Stimulating Balm actually work? The honest answer is that real users report genuinely different experiences, both strongly represented and independently corroborated. We're not going to resolve that split into a single verdict here; weigh both patterns and consider a small test area before committing to full use.
Is the negative feedback tied to a specific ingredient? One Reddit commenter offered a detailed, plausible explanation involving heavy sealants like castor oil and shea butter building up on relaxed hair. That's her own reasoning, not a verified scientific finding, so treat it as a theory worth knowing rather than confirmed cause and effect.
Is this a legitimate brand to order from? The brand holds an F rating with the Better Business Bureau, and multiple independent users report shipping and refund issues. That's a separate, factual concern worth weighing alongside whatever you expect from the product itself.
There's no clean verdict here, and that's the honest takeaway. Real, independently corroborated reports exist on both sides of the performance question, one plausible explanation points to how heavy sealants interact with relaxed hair's cuticle, and the brand's business practices are a separate, checkable concern worth factoring in either way. If you decide to try it, both the Balm and the Shampoo are in stock at Hair So Good.
Hair So Good is a beauty supply store at 106 Hwy 17 S, North Myrtle Beach, SC — shop online or stop by.